After creating the festival design system for the 49th and 50th Festivals, The San Francisco Film Society came to us again to create an original design system for the 53rd annual San Francisco International Film Festival in 2010.
Method had a broad range of design concepts, and working closely with Film Society stakeholders narrowed the theme down to a cinematic and emotionally charged direction. The concept utilizes dramatic photography from the films, layers of transparent colors, and a series of hand drawn quotes written for each film image. The result is a design system that really highlights the breadth of films shown during the festival while drawing out the depth and emotion from the films.
The system was applied to everything from SF bus shelters, special event invites, and festival program guides to the film trailer, print ads and website.
Method offers a rational and intuitive approach to solving complex brand challenges in all traditional and digital media.
Having partnered with Method to launch ViewChange.org in 2010, Link TV reengaged Method to design an intuitive iPad news application that would allow readers to explore the rich library of international television news, raw videos, and documentaries curated by the seasoned journalists at Link TV.
As video viewing experiences extend across an increasing number of platforms and devices, Channel 5 needed to think about how to present its on-demand content in a consistent and scalable manner.
Renowned industrial design firm, Whipsaw, needed a refresh of their portfolio website to reflect who they are - a cutting edge, visionary, and creative industrial design and engineering agency.
Working closely with Turner Sports, Method designed the March Madness on Demand (MMOD) produts which included an online destination, iPhone and iPod Touch app, and for the first time, an iPad app.