Method

RealNetworks

RealNetworks is known for digital entertainment - from music to desktop video and games. Real collaborated with Method on a new endeavor aimed at making digital content truly portable, through a networked, portable video player with an easy-to-use touch screen interface.

Challenge

Method was tasked with designing a trend-setting user experience for a networked, portable, touchscreen video player. We had to both communicate the unique, differentiated qualities of the device and optimize the experience for non-networked situations (such as in the car). The device needed to be designed for the networked future: the device could be a TV-based version or a content source, playing media via HDMI to an additional device.

Approach

In collaboration with industrial design, software, and hardware teams, Method developed and tested 4 interaction models, and identified and explored three alternate scenarios of use. Ultimately, the selected concept could easily meet the needs of an entire family. Content breadth was critical - users did not care about the source of the content; they simply wanted content. Through multiple rounds of refinement and testing, the UI and Product Ecosystem were extended to include a complete set of features.

Outcome

Unlike portable DVD players, this device has significant storage (50 hours of video), and a large, high-quality display. RealNetwork's technology enables users to enjoy video from a variety of sources beyond their own saved media (movies, music, photos, and games) via a Wi-Fi connection. The Android-based device also supports traditional PC sync capabilities and can grab content directly off of a variety of USB connected devices such as an external hard-drive or DVD player.

Method offers a rational and intuitive approach to solving complex brand challenges in all traditional and digital media.

Moonfruit

Link TV

Having partnered with Method to launch ViewChange.org in 2010, Link TV reengaged Method to design an intuitive iPad news application that would allow readers to explore the rich library of international television news, raw videos, and documentaries curated by the seasoned journalists at Link TV.

Channel 5

As video viewing experiences extend across an increasing number of platforms and devices, Channel 5 needed to think about how to present its on-demand content in a consistent and scalable manner.

Adobe

SoftKinetic

Time Warner Cable

Time Warner Cable Advanced TV User Interface Concepts

Sony

49th San Francisco International Film Festival

NBA

Reuters The Wider Image

Organic Motion

Nike AirMax Celebration

NBC Politics

Nokia Retail

Microsoft Zune

Link TV ViewChange.org

Sorenson

Whipsaw

Renowned industrial design firm, Whipsaw, needed a refresh of their portfolio website to reflect who they are - a cutting edge, visionary, and creative industrial design and engineering agency.

Nokia

MoMA Small Scale, Big Change

San Francisco International Film Festival 50th Anniversary

Autodesk Rebrand

Showtime SportsĀ® Interactive

Cigna

Food2

Hawaiian Airlines

Viggle

Microsoft

RealNetworks

Yahoo!

Gensler

EMC Insignia

Clear Capital

Comcast

Samsung

TED Conferences

FTSE

Williams-Sonoma

TV of Tomorrow

Thumbplay

Teaching Channel

PBS

Boxee

AOL Corporate Site

NCAA March Madness

Working closely with Turner Sports, Method designed the March Madness on Demand (MMOD) produts which included an online destination, iPhone and iPod Touch app, and for the first time, an iPad app.

Mikimoto

Autodesk Unified Online Experience

Nordstrom

Time Warner Cable On Demand Website

IEEE Spectrum

Marimekko

SFMOMA Making Sense of Modern Art Kiosk

Nike Cinco de Mile

Intel

Trussardi

Blurb

Aardvark

EA Rupture

BBC

Maui Bus

Cisco

Visa

Comedy Central

SFMOMA ArtThink Website

53rd San Francisco International Film Festival

Heath Ceramics

DivX

Cinereach

Quirky