Method: A Brand Experience Agency

SuperCollider

The San Francisco Film Society, host of the San Francisco International Film Festival (see related stories for the 49th and 50th festivals), presents a variety of programs throughout the year to celebrate artistry, technology, and innovation in film.

In 2006, the Society launched a festival dubbed "SuperCollider," held at the San Francisco Museum of Modern Art and dedicated to showcasing the best in animated films and shorts. SFFS asked Method to help develop a visual identity and event graphics for the new program. Our concepts for the mark played with the idea of multiple dimensions - 3D, rich stories, new and old, layers. The core mark shows movement and collision through the embedded line work, and also provides a foundation upon which to build sculptural abstracts.

A successful brand is more than a logo or a tagline. It is an experience that delights and inspires your customers, wherever they find it.

Case Studies

Autodesk Rebrand

In 2004, Method worked with Autodesk to develop a brand platform that defined the company's identity. Building on our mulit-year relationship with Autodesk, Method helped provide the rationale for change and identify the company's brand promise and positioning.

Case Studies

Pulse

Pulse creates custom interactive multimedia content. Considering a name change, they asked Method to help them envision a new identity direction. Method recommended that they consider an animated mark; movement would communicate the dynamic nature of the brand.