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The Impact of UX on Strategy

Jennifer Crakow
Director, User Experience

Tags: Brand Strategy, Customer Insight, Experience Design
User experience and its impact on business strategy Jennifer discusses user experience and its impact on business strategy.

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Method’s team members are experts in their fields and passionate about their work. Listen in as we discuss design, technology, and the business of creativity.

People

A Richer Experience

Stephanie Curran
Senior Project Manager

  00:25 Stephanie Curran<br/>Senior Project Manager
People

Meritocracy

Michael Keany
Chief Strategy Officer

  00:48 Michael Keany<br/>Chief Strategy Officer
People

Studio Diversity

Lara de Larios
Studio Facilities Coordinator

  00:22 Lara de Larios<br/>Studio Facilities Coordinator
People

On Hiring Design Agencies

Patrick Newbery
VP, Brand Strategy

  00:48 Patrick Newbery<br/>VP, Brand Strategy
People

Where Great Solutions Come From

Fiid Williams
Senior Architect

  01:00 Fiid Williams<br/>Senior Architect
People

Work Culture

Mark Roudebush
User Experience Designer

  00:37 Mark Roudebush<br/>User Experience Designer
People

"Mushrooms": Skill Across Disciplines

Patrick Newbery
VP, Brand Strategy

  00:21 Patrick Newbery<br/>VP, Brand Strategy
People

Unified Brand Experiences

John Gilles
VP, Media & Entertainment

  01:23 John Gilles<br/>VP, Media & Entertainment
People

Social Networking and Branding

Patrick Newbery
VP, Brand Strategy

  00:41 Patrick Newbery<br/>VP, Brand Strategy
People

Climbing out of the Silo

Patrick Newbery
VP, Brand Strategy

  01:16 Patrick Newbery<br/>VP, Brand Strategy
People

Working with Constraints

Milena Sadee
Art Director

  00:50 Milena Sadee<br/>Art Director
People

Working With Cross-Discipline Teams

Stephanie Curran
Senior Project Manager

  00:48 Stephanie Curran<br/>Senior Project Manager
People

The Hub of Human Interaction

Stephanie Curran
Senior Project Manager

  00:40 Stephanie Curran<br/>Senior Project Manager
People

A Multi-Disciplinary Approach

Robbie Vann-Adibe
Co-CEO

  00:38 Robbie Vann-Adibe<br/>Co-CEO
People

No Choice But To Innovate

Chris Tacy
Chief Innovation Officer

  00:35 Chris Tacy<br/>Chief Innovation Officer
People

Battle Royale

Michael Keany
Chief Strategy Officer

  01:20 Michael Keany<br/>Chief Strategy Officer
People

The Ergonomics of Human Interaction

LA Hall
Designer

  01:05 LA Hall<br/>Designer
People

How To Be a Successful Designer

Robert Murdock
Creative Director

  00:42 Robert Murdock<br/>Creative Director
People

Contributing Positively

Al Aguirre
Co-CEO

  00:27 Al Aguirre<br/>Co-CEO
People

This Is What We Do

Vince Santo
GM, New York

  01:18 Vince Santo<br/>GM, New York
People

Creating the Future

Vince Santo
GM, New York

  01:14 Vince Santo<br/>GM, New York
People

Social Networking

Jennifer Crakow
Director, User Experience

  00:38 Jennifer Crakow<br/>Director, User Experience
People

Relentless Curiosity

Mark Roudebush
User Experience Designer

  00:57 Mark Roudebush<br/>User Experience Designer
People

Interacting With Your Television

John Gilles,
VP, Media & Entertainment

  00:28 John Gilles,<br/>VP, Media & Entertainment
People

Commitment to the Work

Al Aguirre
Co-CEO

  00:26 Al Aguirre<br/>Co-CEO
People

Brand Perception

Patrick Newbery
VP, Brand Strategy

  00:53 Patrick Newbery<br/>VP, Brand Strategy
People

The Method Difference

Robbie Vann-Adibe
Co-CEO

  01:22 Robbie Vann-Adibe<br/>Co-CEO
People

The Impact of UX on Strategy

Jennifer Crakow
Director, User Experience

  00:21 Jennifer Crakow<br/>Director, User Experience
People

On Naming Method

Kevin Farnham
Chief Experience Officer

  01:07 Kevin Farnham<br/>Chief Experience Officer
People

The Time is Right

Robbie Vann-Adibe
Co-CEO

  00:34 Robbie Vann-Adibe<br/>Co-CEO
People

Problem-Solving

Evelyn Wang
Director, User Experience

  00:26 Evelyn Wang<br/>Director, User Experience
People

Project Management

Bridget McDonough
Project Manager

  00:34 Bridget McDonough<br/>Project Manager
People

Challenges Are Welcome

Robert Murdock
Creative Director

  00:51 Robert Murdock<br/>Creative Director
People

Living in a (Branded) Material World

Robbie Vann-Adibe
Co-CEO

  01:04 Robbie Vann-Adibe<br/>Co-CEO
People

The Value of Rapid Prototyping

Robert Murdock
Creative Director

  01:01 Robert Murdock<br/>Creative Director
People

The Role of Design

Patrick Newbery
VP, Brand Strategy

  00:32 Patrick Newbery<br/>VP, Brand Strategy
People

The Value of User-Centered Design

Claus Nehmzow
GM, International

  00:30 Claus Nehmzow<br/>GM, International
People

Content Strategy

John Gilles
VP, Media & Entertainment

  00:31 John Gilles<br/>VP, Media & Entertainment
People

Utilizing Emerging Platforms

Robert Murdock
Creative Director

  00:33 Robert Murdock<br/>Creative Director
People

Beyond Visual Translations

Milena Sadee
Art Director

  00:38 Milena Sadee<br/>Art Director
People

The Rest is History

Vince Santo
GM, New York

  01:31 Vince Santo<br/>GM, New York
People

Everybody Came to the Meeting

Milena Sadee
Art Director

  01:44 Milena Sadee<br/>Art Director
People

Holistic Brand Experiences

Kevin Farnham
Chief Experience Officer

  00:53 Kevin Farnham<br/>Chief Experience Officer
People

New Content Discovery Metaphors

John Gilles
VP, Media & Entertainment

  01:05 John Gilles<br/>VP, Media & Entertainment
People

Extensible Design Systems

Valerie Hoecke
GM, San Francisco

  00:24 Valerie Hoecke<br/>GM, San Francisco
People

Method's Experience Base

Adam Dole
Researcher

  00:37 Adam Dole<br/>Researcher
People

Technology Somewhere Pretty

Fiid Williams
Senior Architect

  00:34 Fiid Williams<br/>Senior Architect
People

Maintaining Culture

Al Aguirre
Co-CEO

  00:53 Al Aguirre<br/>Co-CEO
People

On Brand Experience

Robert Murdock
Creative Director

  00:46 Robert Murdock<br/>Creative Director
People

Collaborating with Clients

Chris Tacy
Chief Innovation Officer

  00:40 Chris Tacy<br/>Chief Innovation Officer
People

Collaborative Ethnography

Adam Dole
Researcher

  00:31 Adam Dole<br/>Researcher
People

Solving New Problems

Al Aguirre
Co-CEO

  00:50 Al Aguirre<br/>Co-CEO
People

Preemptive Thinking

Robert Murdock
Creative Director

  00:46 Robert Murdock<br/>Creative Director
People

Looking Out For #1

Valerie Hoecke
GM, San Francisco

  00:27 Valerie Hoecke<br/>GM, San Francisco