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The Impact of UX on Strategy

Jennifer Crakow
Director, User Experience

  00:21 Jennifer Crakow<br/>Director, User Experience

Collaborating with Clients

Chris Tacy
Chief Innovation Officer

  00:40 Chris Tacy<br/>Chief Innovation Officer

No Choice But To Innovate

Chris Tacy
Chief Innovation Officer

  00:35 Chris Tacy<br/>Chief Innovation Officer

The Value of User-Centered Design

Claus Nehmzow
GM, International

  00:30 Claus Nehmzow<br/>GM, International

The Role of Design

Patrick Newbery
VP, Brand Strategy

  00:32 Patrick Newbery<br/>VP, Brand Strategy

Creating the Future

Vince Santo
GM, New York

  01:14 Vince Santo<br/>GM, New York

Challenges Are Welcome

Robert Murdock
Creative Director

  00:51 Robert Murdock<br/>Creative Director

On Hiring Design Agencies

Patrick Newbery
VP, Brand Strategy

  00:48 Patrick Newbery<br/>VP, Brand Strategy

Climbing out of the Silo

Patrick Newbery
VP, Brand Strategy

  01:16 Patrick Newbery<br/>VP, Brand Strategy

Preemptive Thinking

Robert Murdock
Creative Director

  00:46 Robert Murdock<br/>Creative Director

Unified Brand Experiences

John Gilles
VP, Media & Entertainment

  01:23 John Gilles<br/>VP, Media & Entertainment

Relentless Curiosity

Mark Roudebush
User Experience Designer

  00:57 Mark Roudebush<br/>User Experience Designer

Finding New Ways to Use Old Strengths

Adam Dole

18 Aug 2008
Many of today's top companies are so fixated on their competition that they forget to focus on their single most important competitive advantage: their strengths.

Living in a (Branded) Material World

Robbie Vann-Adibe
Co-CEO

  01:04 Robbie Vann-Adibe<br/>Co-CEO

Holistic Brand Experiences

Kevin Farnham
Chief Experience Officer

  00:53 Kevin Farnham<br/>Chief Experience Officer

Looking Out For #1

Valerie Hoecke
GM, San Francisco

  00:27 Valerie Hoecke<br/>GM, San Francisco