Flagship Global Health is dedicated to reinventing the health care space by helping consumers through the daunting task of finding the best healthcare providers. Its service: a health care "concierge service," available by phone from anywhere in the world, providing its subscribers access to a hand-picked network of specialists. The company tasked Method with the creation of a brand, website, and collateral materials, including brochures, business cards, and letterhead for the new brand. After working closely with Flagship to articulate the company's brand goals and positioning, Method created an elegant logo that calls to mind both a furled leaf and a ship's sail. The website and related materials mirror the mark with clean colors and open layouts, creating a system that evokes the aimed-for qualities of freshness, evolution, and health.