(image from FastCompany.com)
Fast Company recently posted an article on the developing tech war between innovation giants, Facebook, Apple, Google and Amazon, discussing in detail the various factors working for and against these companies. It sheds light on the fact that these organizations, originally known to operate within one vertical are beginning to expand their business and design thinking into other markets.
The article was keen in pointing out that we’re finally seeing once siloed technologies beginning to merge. Companies that once were known for doing one thing, and doing it well, are finding opportunities to compete in places where many never imagined possible. Using their core offerings as a foundation, product, services, and content providing are become one industry, and the current companies who didn’t embrace or acknowledge the change are going to struggle to catch up.
“To state this as clearly as possible: The four American companies that have come to define 21st-century information technology and entertainment are on the verge of war. Over the next two years, Amazon, Apple, Facebook, and Google will increasingly collide in the markets for mobile phones and tablets, mobile apps, social networking, and more. This competition will be intense. Each of the four has shown competitive excellence, strategic genius, and superb execution that have left the rest of the world in the dust.”
Read the full article here. What do you think? Who will come out on top in the innovation economy. Comment below or tweet @method_inc.